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| Wells Fargo Bank, N.A. |
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Vision:
Documents such as Vision & Values are rare these days in corporate America. Most companies have them, of course, but few as long as we’ve had ours. Fewer have resisted fads and stayed faithful to their founding language. Only a handful have made measurable progress guided by the same values toward an unchanging vision not just for a year or two but almost two decades. Our progress has not been perfect. We learn just as much from failure (perhaps more) as we do from success. Companies are made up of human beings who make mistakes. When we make them we admit them, learn from them, then we keep moving forward with even more understanding, guided by the same values toward the same vision.
We first published our Vision & Values in the early 1990s as Wells Fargo’s predecessor, Norwest Corporation. Our industry, our world and our company have changed a lot since then. We’ve grown from a network of small Midwestern banks into a national company with a global reputation. We’re the product of hundreds of combinations. Tens of thousands of our team members today trace their heritage to our ancestor companies — from as large as Norwest, Wells Fargo, Wachovia, First Union, CoreStates Financial, SouthTrust, Golden West Financial, A.G. Edwards, First Interstate, Crocker Bank, United Banks of Colorado, First Security, Acordia and First United Bank Group to as small as Comfort Bancshares of Comfort, Texas, and Little Mountain Bancshares of Monticello, Minnesota. Big or small, each influenced and strengthened our culture. Each brought us new geographies or capabilities and inspiring stories, and then each found common cause in our Vision & Values.
As a result, we believe in our vision just as strongly — we embrace these values just as passionately — as we did the first time we put them on paper. Our vision, our values, our commitment to outstanding sales and service for every customer, our diversified business model, our relationship strategy, our belief in people as a competitive advantage, our goal of consistent, sustainable revenue growth — none of that has changed. In fact, our unchanging vision and values and our time-tested business model are, more than ever, a competitive advantage as our industry evolves and consolidates. If our vision and values continue to anchor us, then we believe solving every problem, seizing every opportunity, and making every decision consistent with our vision and values will guide us toward more growth and success not just this year but for decades to come. |
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History:
In 1852 Henry Wells and William Fargo founded Wells, Fargo & Co. to serve the West. The new company offered banking (buying gold, and selling paper bank drafts as good as gold) - and express (rapid delivery of the gold and anything else valuable).
Wells Fargo opened for business in the gold rush port of San Francisco, and soon Wells Fargo’s agents opened offices in the other new cities and mining camps of the West. In the boom and bust economy of the 1850s, Wells Fargo earned a reputation of trust by dealing rapidly and responsibly with people’s money. In the 1860s, it earned everlasting fame - and its corporate symbol - with the grand adventure of the overland stagecoach line.
Wells Fargo’s Great Overland Mail
Wells Fargo sent its business by the fastest means possible: stagecoach, steamship, railroad, pony rider or telegraph. In 1858, Wells Fargo helped start the Overland Mail Company - the famed “Butterfield Line” - to meet the demand for speedy communications across the west. In 1861, Wells Fargo also took over operations of the western leg of the famed, but short-lived, Pony Express.
In 1866, Wells Fargo combined all the major western stage lines. Stagecoaches bearing the name Wells, Fargo & Co. rolled over 3,000 miles of territory, from California to Nebraska, and from Colorado into the mining regions of Montana and Idaho. Read more about the Wells Fargo Stagecoach.
Ocean-to-Ocean
After the completion of the transcontinental railroad in 1869, Wells Fargo increasingly rode the rails. In 1888, after expanding along the new steel network across the Northeast into New York, Wells Fargo became the country’s first nationwide express company. It adopted the motto “Ocean-to-Ocean” to describe its service that connected over 2,500 communities in 25 states, and “Over-the-Seas” to highlight its lines linking America’s increasingly global economy.
Wells Fargo rushed customers’ business from the urban centers of New York and New Jersey, through the rail hub of Chicago and farming regions of the Midwest, to ranching and mining centers in Texas and Arizona, and to lumber mill towns in the Pacific Northwest. Wells Fargo agents in towns large and small offered basic financial services like money orders, travelers checks, and transfer of funds by telegraph. Always, though, wherever there was mining, from Alaska to Arizona, Wells Fargo guarded the gold.
By 1910 the Company’s network linked 6,000 locations, including new offices in the Upper Midwest and Great Lakes regions. It was in these towns that the famed “Wells Fargo Wagon” delivered goods of all sorts, from a grey macinaw to some grapefruit from Tampa, as the song from the Music Man goes.
By 1918 Wells Fargo was part of 10,000 communities across the country. That year, however, the federal government took over the nation’s express network as part of its effort in the First World War. Wells Fargo was left with just one bank in San Francisco… |
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