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Link Asset Management Limited

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Link Asset Management Limited

Mission statement:

Building relationships with our stakeholders through:

      • Providing value and quality service
      • Partnering with local communities
      • Delivering sustainable growth

Overview:

The Link Real Estate Investment Trust (“The Link REIT”) is the first real estate investment trust in Hong Kong and currently the largest in Asia in terms of market capitalisation. Wholly owned by private and institutional investors, The Link REIT has been listed on The Stock Exchange of Hong Kong Limited (the “Hong Kong Stock Exchange”) since 25 November 2005.

As at 30 September 2011, the portfolio consists of properties with an internal floor area (“IFA”) of approximately 11 million square feet (“sq ft”) of retail space and approximately 80,000 car park spaces.

The portfolio’s retail facilities, located on the doorstep of over 40% of Hong Kong’s households, primarily serve the daily needs of people in Hong Kong. The car parks mainly serve tenants and customers of the retail facilities and residents of the surrounding neighbourhoods.

The current investment strategy of The Link REIT’s manager, The Link Management Limited (the “Manager”), is to invest in sustainable income producing properties in Hong Kong that are mainly for retail and car park use and to maximise their value through asset enhancement works encompassing physical structure, trade-mix, customer service and promotional activities. As these enhancement projects progress, the portfolio offers customers a better shopping experience with more choices at reasonable prices, whilst improving returns for unitholders of The Link REIT (“Unitholders”).

The Manager is licensed by the Securities and Futures Commission (the “SFC”) to conduct the regulated activity of asset management and is responsible for managing The Link REIT’s portfolio of properties.

Vision:

To be a world class real estate investor and manager serving and improving the lives of those around us.

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